Fleet Wraps

One of the most cost-effective ways of promoting your business is through the use of vehicle wraps. This is especially true for small businesses. However, conglomerates can also make use of vehicle wraps for promotion. If they have a new product for instance, they can put vinyl wraps onto their fleet of vehicles to promote that new product. That would certainly be a sight to behold – anentire fleet of vehicles uniformly wrapped in vinyl with graphics displaying a company’sname, brand logo, as well as website, contact details and email address. An expertly designed fleet wrap will definitely grab the attention of potential customers.

Fleet wraps have an adhesive backing. This lets you apply it onto the body of a vehicle using a heat gun and a squeegee. The vinyl fleet wrap is stretched and set onto the curves, nooks and crannies of a vehicle to give the appearance that it is painted. Excess bits vinyl should be snipped off at once. If you leave any bits hanging, dirt and dust could get under them. This will damage the adhesive backing of the vinyl. The next thing you know, a big area of vehicle wrap is separating from the car’s body.

However, it is important to choose the right type of vinyl that will be used to make your fleet wrap. In order for you to make an informed choice on the kind of vinyl that will best suit your fleet of vehicles you must first understand the composition and benefits of each type.

There are two main types of vehicle wraps: cast vinyl and calendared vinyl.

Cast vinyl retains its shape even after it is installed. It does not shrink, nor does it stretch, making it a better option for full body fleet wraps. Cast vinyl is also considerably more costly than calendared vinyl.For printing fleet wrap graphics, a unique type of cast vinyl material is used. This material is specifically created to stretch and fit the lines and curves of a vehicle. This is especially perfect for full body wraps. Cast vinyl does not shrink even after being exposed to the heat of the sun and does not become misshapen when it gets wet. It is also extremely durable and can last for up to 5 years. What is more, cast vinyl comes off clean, leaving no residue on the paint when you remove it even after several years.

Calendared vinyl on the other hand is more commonly used in making signage. When it is heated and stretched it has a tendency to return to its original shape. This is why it is appropriate for application on flat surfaces. Over time, calendared vinyl has a tendency to shrink. This is why it may be used on vehicles for very specific conditions. For instance, you may use calendared vinyl on flat surfaces of your vehicles for a short promo period. However, you should consider having it laminated to boost its durability. Using calendared vinyl for specific circumstances can help you save a ton of money.