Renaissance Wall Graphics

Wallscapes are a relatively new form of outdoor advertising. While broadcast and print media still dominate the advertising landscape, large outdoor advertisements provide you with an alternative way of grabbing the undivided attention of your target audience. The imposing presence of a giant sign is hard to ignore and literally creates a huge impact. It also helps that people can’t switch to another channel or turn off the radio or television when they see your ad.

People tend to use the same route every day regardless if they are driving or walking. Outdoor advertising using wallscapes and other large signage allow you to place your ad in strategic locations where they can reach drivers and pedestrians 24 hours a day, seven days a week as they pass through the areas or roads they take when they leave their homes to go eat out, play, shop, study, or work. Repeated exposure to your message increases familiarity, recall, and retention, which helps persuade your potential clients or customers into making a buying or hiring decision.

Customized wall graphics come in many different shapes and sizes. Outdoor wall graphics instantly transform buildings, construction sites, freeways, overpasses, and other high-traffic surfaces into instant landmarks. All you have to do is conduct research to determine demographics and traffic density as well as identify your target market at a specific location. If you ad is well-designed, there’s a good chance that it will get media exposure and people who see it will share it via word of mouth.

Typical outdoor wall graphics are larger than the average billboard and are printed at high resolutions. When properly installed, passersby do not notice any bumps or wrinkles on your sign or the imperfections of the underlying wall surface; they only see the vibrant colors, crisp images, and the persuasive message.

Wallscapes are also Suitable Indoors

Walls graphics can also be used for indoor applications. Indoor wallscapes are ideal for branding and capturing the attention of consumers. If you have an open wall space in your office or store, you can transform it into an advertising work of art in minutes by applying wall graphics. You can easily install the wall covering, reposition it, and remove it for storage or for re-application at a later date without making a mess. Most indoor wall coverings are usually printed on vinyl with a matte finish, which reduces the glare caused by artificial lighting.

Vinyl wall coverings are not just good for promotional retail signage or tradeshow displays; they can also be used for interior decoration. You can easily create inspiring murals for your office that leave the right impression for your employees as well as your visitors. These murals can be artworks, landscapes, or photographs that look like they were painted. Whatever design you choose, you’ll never have to look at a dull, blank wall again!