News
Staying Fresh With Creative Custom Car Wraps
May 23, 2014
People who want to make their car more personalized, can utilize custom car wraps to add creativity and color. Celebrities like Sylvester Stallone have added custom graphics to their cars, befitting the larger-than-life personality celebrities often have. But creative custom car wraps are not only for celebrities, but for anyone who wants to push the creativity of the vehicle that they drive.
Since many people consider their cars as an extension of themselves, custom car wraps can push someone’s own personal brand to the next level. Custom car wraps are also very useful for businesses seeking to brand themselves and spread awareness of their business. Plus, a well-branded vehicle adds a sense of polish and professionalism to a business.
Creative Car Wrap Ideas
There are a wealth of creative car wrap ideas. So if a person isn’t quite sure what type of car wrap to design or choose, there are many concepts to consider such as:
- Camouflage
- Darker, heavy metal influenced graphics (think Iron Maiden)
- Metallic Accents
- Custom logo and graphics
- Fire motifs
- Movie tributes
- Organic, feminine patterns
- Zebra print
All of the above mentioned graphics have been used effectively to express the personality of the owner or to promote a business.
Anything Is Now Possible
With the growing interest and advancements in car wrapping, anything someone can design is pretty much now possible. It’s fun to see something in one’s head be transferred to a three-dimensional surface. So anything that a person is able to think of, can be pretty much designed and placed on a vehicle.
Whether it’s a homage to a favorite movie like The Godfather, lyrics to a song, or a visual pattern, it can be designed and wrapped around a vehicle. For people who are particularly ambitious, a design can be made that looks almost 3-dimensional with the proper design and care. For example, with the accuracy of printing techniques available, a car can be made to look like it’s made out of wood or some other material that cars aren’t normally made with.
Examples Of Striking Design
Companies like National Geographic and the Copenhagen Zoo have taken the concept of vehicle wraps to the next level, and this can be emulated by small businesses or individuals who are looking to make an impact with their vehicle wraps. For example National Geographic designed a vehicle wrap for a bus that advertised a show about Bull Sharks. And where the shark’s mouth was, the door opened, so it literally gave the visual that people were walking out of the shark’s mouth.
In a somewhat similar vein the Copenhagen Zoo Bus is one of the most famous examples of wrap creativity. They created a vehicle wrap that when applied to a bus looked like a gigantic snake was wrapped around the bus and squeezing the life out of the bus. It was a combination of design ingenuity and engineering. It also created an unforgettable viral marketing campaign that showed just how powerful a creative vehicle wrap can be. Cars can also utilize the same creativity, just on a smaller scale. These vehicle wraps show how wraps can create a luxurious and layered design that paint alone wouldn’t be able to create.
For people who are looking to stay fresh with a creative custom car wraps, they should have fun with the process and make sure to brainstorm ideas. Unless there’s a very clear vision in one’s head, there are a great many ways to create a striking car wrap. When done properly, it can transform a vehicle from a humdrum car you could see anywhere, to a vehicle that will catch people’s attention anywhere the vehicle is driven. Most of all, the owner of the vehicle has complete creative control to make sure the car wrap meets expectations.